Consline publishes cases and studies on hot topics.
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Munich, April 2019: Patients find large differences in efficacy and side effects of cold medications; however, price and application hardly play a role. Consline has evaluated the TOP 10 OTC cold medications (most discussed in User Forums) for the new Quality Experience Index QXI. The patient experiences were categorized by efficacy, side effects, application, price and recommendation.
Download the full press release here.
Munich 12/12/2018. Consline AG has analyzed customer experiences with driver assistance systems in current premium models of the brands Audi, BMW and Mercedes-Benz. Evaluating the driving experiences published in online forums and social media in Germany, the study shows: Although there is an improvement compared with the results from a study in 2016, there is still considerable need for action.
The OEMs navigation systems are not well received by customers. Our study shows that 85 Percent of customers rate the navigation functions negatively. And a result that is particularly explosive for manufacturers: 84 Percent of Users prefer navigation functions of apps, such as Google or Waze.
Find the full German Article about our study here
Download the study here
The study identifies and analyzes user posts in social media with concrete experiences with driver assistance systems of different car brands. Using this method, a multitude of experiences in different traffic and weather scenarios as well as use cases which can hardly, if at all, simulated with other techniques, such as test drives or queries. The benchmark study shows wide discrepancies in meeting customer expectations between driver assistance systems as well as between the solutions of each brand. Read more…
Munich, 8th June, 2016: „…a nurse finances an e-car for a dentist`s not working wife and the e-car driving wife feels good about herself…” The analysis of customer voices online show deeper concerns about the e-car subvention than the well-known concerns about reach and infrastructure. Almost as frequently internet users in forums and news portals mention the support of the upper class and the subsidization of automotive manufacturers.
Informing yourself online before making the decision to buy a product has become more and more the norm in past years. No surprise, this development spreads into the health sector as well. The most sold products in German pharmacies are over the counter cold medications. For this reason, the Web- and Social Media Monitoring experts at Consline AG took a look at online discussion about 78 different cold medications between November 2013 and October 2014.
The results of their analysis were surprising as well as clear: Only one Percent of the posts are concerned with product prices. Instead the comments and suggestions focused on experiences with and effectiveness of products.